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Tecnotree to present at IQPC Maximising Customer Loyalty & Profitability Conference and to participate in North AfricaCom 2012

Tecnotree Corporation
Press Release
April 27, 2012 at 16.30 am (CET+1)

Espoo, Finland – Telecom IT solutions provider Tecnotree Corporation has been invited to present at the IQPC Maximising Customer Loyalty & Profitability Conference in Berlin on 22 May 2012.

Amol Kulkarni, Head of Customer Product Line, Product Management, will give a presentation on how to increase loyalty across the customer lifecycle. He claims that it is no longer sufficient to simply accumulate loyalty points from purchases but loyalty programmes need to tap into customers' digital body language and engage them across various touch points. Amol's presentation will cover the tacit connection between the customer engagement lifecycle and customer loyalty programmes. It will also examine the DNA of a successful loyalty programme and  determine what loyalty programmes will look like in the future. Tecnotree will also have a booth in the exhibition area.

Tecnotree is also participating in North AfricaCom 2012, which will be held between 15-16 May in Tunis, Tunisia. At the conference Tecnotree professionals will be exhibiting our latest solutions enabling bundling of personalised voice, data and 3rd party services. It is evident from both customer demand and operator trends perspective that new opportunities exist and can not be met by only launching individual services. They require intelligent bundling across business lines – fixed, mobile, broadband and TV – at an ever increasing pace. To hear more about this topic please visit our stand at the North AfricaCom conference, or download our whitepaper.

Notes to editors
Bundle Services for Every Taste white paper and Operator Trends 2012 research paper are available for download at www.tecnotree.com/whitepapers.

Further information
Tatu Tahkokallio, Group Marketing Director, +358 9 804 781

About Tecnotree
Tecnotree is a global provider of a broad range of telecom IT solutions focused on charging, billing, customer care, messaging and content services. Tecnotree empowers communication service providers to create and monetize a broad marketplace of digital services, and augment value across the customer lifecycle. Acknowledged for agility and commitment, Tecnotree has more than 900 employees serving over 100 operators globally. Tecnotree is listed on the main list of NASDAQ OMX Helsinki Ltd. with the trading code TEM1V. For more information on Tecnotree visit www.tecnotree.com